Temelio allows company to implement a people-based marketing strategy by converging on/offline data to build a single, cross-device and enriched view of each customers. Its services allow to personalize marketing campaigns through audience targeting and provides On2Off analytics to measure in-store impact of any digital investments.
This transaction will allow Temelio to strengthen its data pool, the ID graph, on which it relies to “find back” the physical consumers of its clients on the Web. The platform, which already has the capacity to match 30 million emails and 70 million active cookies, wants to increase its reach. To do so, it will enrich its offer with mobile data in a cross-device perspective.
